WHAT DOES IT MEAN?
At LIV, we've heard it countless times –"Why don't you discount your watches like other Swiss brands?"
It's as simple as it gets – our prices are strictly based on the cost of manufacturing & operations.
•No fake retails
•No artificial markups
•No deceptive discounts
•No hidden agendas
We believe in providing you with a fair price right from the start.
OUR PRICING APPROACH
DIRECT TO YOU PRICING
Unlike many Swiss legacy brands, we don't follow the traditional model of pricing, which includes three layers of markup:
1. ✔️ The brand
2. ❌ The local distributor
3. ❌ The retailer
With each layer taking a share, it results in inflated retail prices. We've removed these unnecessary layers and passed the savings directly to you.
NO FAKE RETAILS
We don't practice fake retails. You might have seen Swiss brands that will inflate their retails just so that they could discount 20 - 40 or even 60% off the "official retail."
Yes, it might feel good, but you really just got duped. We respect your intelligence too much to employ such tactics.
JOIN US IN EMBRACING TRANSPARENCY
Thank you for being a fan of LIV Swiss Watches. If you have any questions or would like to learn more about our watches and the LIV Fair Pricing Policy, we're always here to answer.