Setting The Time

  • Use the crown to set the time. The crown is the grooved, bulbous knob on the side of the watch’s face.
  • Pull the crown out to the furthest setting and twist it to move the hands and set the time.

Adjusting The Date

  • Use the crown to adjust the date, just like you would to adjust the time. The crown is the grooved, bulbous knob on the side of the watch’s face.
  • For simple movement watches, pull the crown out to the first setting and twist it to set the date.
  • Some watches may vary a little. For example, some watches feature multiple pushers to set complications, like separate Day and Date windows.
  • If it’s between 9 PM and 2 AM, roll back the time before you adjust the date — then reset the time, being sure to account for the full 12 hours that brings the watch into PM again.
  • This is for accuracy and to protect the date mechanism, which slowly begins cranking over to the new date well before midnight within your watch case.
  • See your User Manual for more information.

Winding Your Watch

  • Quartz watches do not require winding since they are powered by a battery.
  • Automatic watches rely on your movement to keep ticking, but each has a power reserve of approximately 40 hours in case you skip a day wearing it.
  • If your watch rests for longer than that, you have to wind it.
    • Take your watch off your wrist to wind it. This reduces stress on the winding stem, inside the watch.
    • Gently pull the crown out to the first setting.  The crown is the grooved, bulbous knob on the side of the watch’s face. You may have to unscrew the crown if you have a water-resistant watch.
    • Wind your watch clockwise until you first feel resistance. Do not overwind your watch or you could break it. Push the crown back into place. If you had to unscrew it, screw it back down again.
    • Set the time.

    Using A Watch Winder

    • A watch winder is a mechanical, motorized device you may choose to get. A winder keeps your automatic watch wound and running, even when you aren't wearing it.
    • Many have options to set the watch to rotate clockwise or counter-clockwise.  We recommend you run your LIV watch counter-clockwise in a watch winder, although no harm will occur by running it clockwise.

    Screwing Down The Crown

    • Water-resistant watches and many others have screw-down crowns. These crowns do not just pull out and away from the case. You have to unscrew them.
    • Screw-down crowns help prevent water infiltration and allow for more active wear.
    • To unscrew the crown, rotate the crown counterclockwise until the spring opens. When finished setting the time or winding the watch, push the crown back down and screw it in tightly.
    • Do not use excessive force or pressure. This should happen naturally without much effort.

    Adjusting The Bracelet

    • We design watch bracelets slightly larger than most of our wearers’ wrists.
    • This is common with high-quality watches, so you can always get the fit that’s perfect for you, regardless of your wrist size or how fitted or loose you like wearing your watch.  
    • Take your watch to your local jeweler and request that he or she adjust the bracelet. Most jewelers charge a nominal fee for this.
    • Link bracelets use pins to ensure links don’t fall out while you’re wearing your watch. This means your jeweler will hold one side of the pin in place, while they push the other side.
    • They’ll use a special tool to remove an approximately equal number of links from each side. If they’re not busy when you arrive, it should only take a few minutes.
    • Please choose your jeweler carefully. If he or she damages your watch while adjusting the bracelet, your warranty is voided.

    Cleaning Your Watch

    • To clean the crystal of your watch, first make sure the crown is pushed down or screwed into place, depending on your watch style.
    • Use a soft cloth and a dish of mildly soapy water. Dip the cloth into the soapy water, ring or press out any excess water, and gently wipe the face. You can also a cotton swab.
    • Do not scrub or put pressure on your watch face while cleaning.
    • For link bracelets, use the same mildly soapy water and a jewelers’ cleaning brush to lightly clean the links. A toothbrush may be too harsh and scratch your bracelet.
    • Clean leather, canvas, rubber or cloth straps with a soft, damp cloth. Do not saturate the strap. Let the strap air dry on a clean cloth or paper towel.
    • Be careful not to rub canvas or cloth straps with a paper towel or you’ll get white fuzz in the fabric.

    Water-Resistance Levels

    Just because a watch is rated to 150 meters (500 feet) doesn’t mean you can dive that deep with it. Water-resistance is really about water pressure.

    • 30 meters (100 feet): Splashes of water and rain are OK. Don’t shower or submerge.
    • 50 meters (165 feet): These are OK in the shower, just don’t get too steamy.
    • 100 meters (330 feet): Swimming and light snorkeling are OK.
    • 150 meters (500 feet): Snorkeling is OK now.
    • 200 meters (660 feet): Skin diving, free diving, or hanging out underwater for a while is OK.

    Maintaining Water Resistance

    • Perform regular maintenance on your watch maintains its water-resistance.
    • The most important feature is the gasket, a rubberized ring that forms a watertight seal where the crystal, case backing, and crown meet the watch case.  Chronographs have gaskets inside the chronograph pushers, too.
    • Other important features include a screw-in case back and, for divers, a screw-in crown. Keep these parts of your watch in working order.

    While In The Water

    • Always make sure the crown is pushed in completely and screwed down if you have a screw-down crown before going near water.
    • Do not turn the crown or bezel while the watch is in or under water.

    After You Get Out of The Water

    • If you swim in saltwater, rinse your watch in fresh water immediately afterward.
    • If your watch has a bezel, twist the bezel while you run it under fresh water, so that salt doesn’t stick and corrode the metal.
    • Dry it thoroughly after rinsing or other water exposure.
    • Stay out of saunas, even dry ones, and steam rooms while wearing your LIV watch. The heat and steam impact your watch differently than other kinds of water.


    Your watch stopped running.

    • You may need a new battery in a quartz watch.  Contact us for this - we offer free battery changes for life!
    • If your watch is automatic, you may need to wind it. Automatic watches have an approximately 40-hour power reserve, after which you have to wind it again.

    Your second-hand skips several seconds at once.

    This may be an indicator that your battery is about to die. We offer free battery changes for life. Contact us to arrange it!

    Your date on your watch is wrong.

    You probably just have it set 12 hours ahead or behind. Reset the time on your watch.

    Your chronograph doesn’t reset.

    Pull your crown out to the furthest position to reset your chronograph.  Press both buttons simultaneously. Release both buttons. You should see the large chronograph hand make a sweep.  Push the crown back in, and screw it in if it’s a screw-in crown.

    Your crystal is foggy.

    Condensation can form in certain situations - in situations of rapid temperature changes, or when the crown is not completely closed in environments with a lot of steam or water. Condensation should go away on its own, as long as you keep the crown tightly closed and screwed in.

    If the condensation in your watch does not seem to be disappearing after a week (or) if the watch has water inside of it, please contact us.